bendigo bank

Bendigo Bank is positioning the bank as the trusted and approachable choice for first home buyers, refinancers or investors in a campaign via Dig. Dig chief creative officer David Joubert said the campaign was a natural next step for the brand. “There was a real opportunity to build on the strength of the Bigger for You platform, while bringing a fresh spin that reflects how people are feeling about home loans right now," said Joubert. The campaign builds on the “Bigger for You” brand platform c